Updated: Jun 28
Writing a marketing plan helps you decide which customers to target and how to reach them. A marketing plan includes essential factors such as: deciding which customers to target, how to reach them and how to win their business.
A marketing plan also covers keeping customers happy after they have bought your product or service. It should include other factors such as continually reviewing and improving everything you do to stay ahead of the competition.
Marketing itself will not guarantee sales, but a well-researched and coherent marketing plan will give you a much better chance of building long-term, profitable relationships.
Who are you trying to reach with your marketing activities?
What makes your business unique?
How will you reach your target audience?
How much will you charge?
Those are just some of the questions you should be able to answer when you have a business. You're toast if you don't know the exact answer to these questions.
Bora Digital has put together an entire instructional on how to make your marketing plan. You don't need anything fancy or hard to understand. It would be best if you had something simple that quickly answers all marketing questions related to your business and your products or services.
Marketing is the master skill of business. It will help you make your business successful.
If you need help, book a strategy call with our team at Bora Digital